The Reconnect Code ("we," "us," "our") respects your privacy. This Privacy Policy explains what information we collect when you visit reconnectcode.com (the "Site"), take the quiz, sign up for emails, or purchase a product — and how we use it.
By using the Site, you agree to the collection and use of information in accordance with this policy. If you don't agree, please don't use the Site.
1. Information we collect
Information you give us
- Quiz responses. When you take the quiz, we collect your answers to determine your pull-away pattern and route you to the right results page.
- Contact details. Your name, email address, and (optionally) phone number when you opt in to receive emails or SMS.
- Purchase information. Billing name, billing address, and the last four digits of your payment card. We do not see or store your full card number — that's handled by our payment processor (Stripe).
- Customer support messages. Anything you send us by email, including the contents of refund requests and support questions.
Information we collect automatically
- Device & usage data. IP address, browser type, device type, pages visited, time on page, and how you arrived at the Site (referring URL or ad).
- Cookies and similar technologies. Small files stored on your device that help us recognize repeat visitors, remember your quiz progress, and measure ad performance. See "Cookies & tracking" below.
- Marketing pixels. We use the Meta Pixel (Facebook/Instagram), Google Analytics, and similar tracking tags to measure ad performance and improve our funnel.
2. How we use your information
We use the information we collect to:
- Score your quiz, route you to your results page, and personalize the content you see.
- Send you the daily emails you signed up for (and stop sending them when you unsubscribe).
- Process your purchase, deliver your digital product, and provide customer support.
- Show you (and people similar to you) relevant ads on Meta and Google platforms.
- Improve our product, our funnel, and our marketing — primarily through aggregate, non-identifying analytics.
- Comply with legal obligations and prevent fraud.
3. Cookies & tracking
We use cookies and similar technologies for three reasons: keeping the Site working, measuring how it's used, and powering our advertising. Most browsers let you refuse cookies or delete them — instructions are in your browser's help section. Refusing cookies may break parts of the Site (the quiz won't remember your answers, for example).
We use the following third-party tracking tools:
- Meta Pixel (Facebook/Instagram advertising)
- Google Analytics (site usage measurement)
- Stripe (payment processing — sets cookies for fraud prevention)
- Klaviyo or ActiveCampaign (email service provider — tracks opens and clicks)
- Postscript (SMS provider — only if you opt in to SMS)
You can opt out of Meta's interest-based ads at facebook.com/help and Google's at adssettings.google.com.
4. How we share your information
We don't sell your personal information. We share it only with:
- Service providers who run our infrastructure — payment processing, email delivery, SMS delivery, hosting, analytics, and customer support tools. They receive only what they need to do their job and are bound by confidentiality.
- Advertising partners (Meta, Google) who receive aggregate or hashed data to help us measure ad performance and reach similar audiences.
- Legal authorities when required by law, court order, or to protect our rights, property, or the safety of others.
- A successor business if we sell, merge, or transfer the Reconnect Code business — in which case we'll notify you and this policy will continue to apply.
5. Email and SMS marketing
When you take the quiz or buy a product, you consent to receive marketing emails from us. We send daily emails and we sell in them. You can unsubscribe at any time — every email has an unsubscribe link at the bottom, and clicking it removes you from our list within 24 hours.
If you opt in to SMS at checkout, you'll receive automated marketing texts. Message and data rates may apply. Reply STOP to unsubscribe at any time. Reply HELP for help. We don't text outside of TCPA quiet hours (8am–9pm in your local time).
6. Data retention
We keep your information for as long as your account or email subscription is active, plus a reasonable period after for legal, tax, and accounting purposes. Specifically:
- Quiz responses and email engagement data: kept while you're subscribed, deleted within 90 days of unsubscribe.
- Purchase records: kept for at least 7 years for tax and accounting compliance.
- Customer support emails: kept for 2 years.
7. Your rights
Depending on where you live, you may have the right to:
- Access the personal information we have about you.
- Correct inaccurate information.
- Delete your information ("right to be forgotten").
- Object to or restrict certain types of processing.
- Receive a portable copy of your information.
- Withdraw consent for marketing at any time.
To exercise any of these rights, email [email protected]. We'll respond within 30 days. We may need to verify your identity before fulfilling certain requests.
California residents (CCPA)
California residents have additional rights under the California Consumer Privacy Act, including the right to know what we collect and to request deletion. We do not sell personal information for cash, but our use of advertising pixels may qualify as "sharing" under California law. To opt out, email [email protected] with the subject line "CCPA opt-out."
EU and UK residents (GDPR)
Our legal bases for processing are: your consent (for marketing), the performance of a contract (when you buy a product), and our legitimate interests (analytics, fraud prevention, and improving our service). You have the right to lodge a complaint with your local data protection authority.
8. Security
We take reasonable steps to protect your information — encrypted connections (HTTPS), access controls on our systems, and reputable third-party providers for payment and email. No system is perfectly secure, but we treat your data carefully.
9. Children's privacy
The Reconnect Code is for adults. We don't knowingly collect information from anyone under 18. If you believe a minor has given us their information, email [email protected] and we'll delete it.
10. Changes to this policy
We may update this policy occasionally. When we make material changes, we'll update the "last updated" date at the top of this page and, if the change is significant, notify you by email. Your continued use of the Site after changes means you accept the updated policy.
11. Contact us
Questions about this policy or about your data?
Email: [email protected]
General: [email protected]
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